Kooch-i-ching Cruiser Handbook
  • Cruiser Handbook
    Ideation, Design, & Art Direction
This concept was presented to the Camping and Education Foundation, a Kooch-i-ching Boys Camp in Minnesota, to update the current camp handbook. The concept presented was an opportunity to transform a first generation camp manual of all-text, type-set vanilla booklet into a more interactive, informative, inspirational, individual documented experience. The concept outlined preparation for camp, provided information of camp life and expectations, and re-enforced the camp's "Law of the Woods". The handbook also provides additional pages to record notes and pocket for camp maps and materials.
Design, Art Direction