kroger seasonal

Situation:
Kroger runs six main seasonal campaigns a year across in-store and online. These campaigns also influence sub-seasonal events and promotions.
Ask: 
Create a seasonal look, tone, feel that supports the current Kroger narrative and celebrates the holiday. Help inspire customers on ways they can be safe and still have fun this season. Create concepts and develop assets to influence and be utilized across all print and digital assets.
Outcome:
Seasonal campaigns have proven to increase basket in-store and on-line making Kroger a destination for all things entertaining.
Services:
Art Direction
Concept Development / Print and Digital Design / Photo Direction
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